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I Don't Know What To Blog About This Week!
It's a nightmare my customers sometimes go through; I don't know what to blog about this week! And then the worry sets in.
Have no fear, there are always options available. Remember, it's better to get something out there than nothing at all. Blogging is about regularly sharing your wisdom and your experience with the world, but what happens when you're at a loose end?
Here are four simple things you can do:
A recycle is where you take an old post and simply redate it. I always recommend to my bloggers that it's an older post rather than a more recent one, but when they ask me to recycle something for them that week, I'll look for a popular post from at least 12 months ago (depends how many blog posts they have published) and then put the current date on it for them.
Have you got any older posts that had lots of shares or comments? Recycle it, redate and republish it and see what extra traffic it generates to your blog.
A revamp is where you take an older blog post and update the information within it to bring it up to a more current standard. For example, if I'd written a blog post about a space mission, revamping the blog post could then include information about the results of the science now the mission has been completed.
A revamp can be done in one of two ways. Either duplicate the original, rewrite the content in the past tense and include updated information, or simply update the information and keep it all in the same blog post.
A revisit is where you do a 'part 2' of an original blog post. You may have written one a year ago and it had lots of shares and comments, so to continue the analogy of the space mission again, the original would be left completely alone and then the revisit would be the 'part 2' blog post that includes the results of the mission and references in some way back to the original.
This is the simplest solution of all. Why even bother recycling, revamping or revisiting when you can just pick a blog post for this week and simply reshare it? Ok, it won't appear at the top of your blog as it would if you have recycled it with a current date, but is that really important?
So you can see that even when you're not feeling at all inspired there are plenty of options available to you to get your words of wisdom and years of experience out there.
"Recycle, revamp, revisit or reshare!"
I email my customers each week 3 days, 2 days and the day before they're due to publish a blog post. It gives them plenty of time to find inspiration, but occasionally, when they're really busy, they ask for recycles and revamps and sometimes even revisit older blog posts.
What do you do when you can't find inspiration to blog?
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